Ever
wanted to try something on before buying online? Meshmerise and luxury scarf
designer Emma J Shipley know the struggle. That is why this
November, in collaboration with London College of Fashion's Innovation Agency,
the two have created a unique app called Scarfi, which allows you to virtually
‘try on’ Emma’s beautiful scarves using smartphone technology.
Using the Scarfi app, you can personalise your
styling experience and ‘try before you buy’ from Emma’s AW16 Collection, plus
one exclusive design from the SS17 ‘Sirens’ collection.